The Bachelor of Arts in Global Business Studies is designed to give you a deep understanding of  sound management methods to be a successful leader in the 21st century. In today's globalized  world, where competition among businesses is at an all-time high, there are very few careers in  which a comprehensive knowledge of business isn't solely admired. To gain the knowledge you  need to thrive in today’s interconnected, global economy.

Purpose of the Program 

Global Business Studies will help you assess opportunities, manage risk, and create and capture  value for your organization in the global business environment, explore the economic, political, and  social factors driving change, and learn how decisions affect knowledge-based industries with  global markets, global suppliers, and global sources of finance and/or globally diverse workforce.  

Major: Global Business Studies  

Foundation Year Courses (Year One) 

Note: (1) COMP 110 is pre-requisite for BUS 210,  

(2)ENGL 110 is pre-requisite for ENGL 120  

(3)ACCT 110 is pre-requisite for ACCT 212

Functional Skills Courses (Year Two) 

Note: (4) ECON 210 is pre-requisite for ECON 311,  

(5) ACCT 212 is pre-requisite for FIN 325  

Year Three: Basic Major Courses 

Note: (6) ARIL210 is pre-requisite for BUS 455 

Major Courses (Year Four)  

Elective Courses: 

1. Credit Explanation  

 Note: The credit number is defined as following:  

• 3 credits written as (3) means students are learning in a classroom. One credit in class  learning is equal to 15 hours.  
• 3 credits written as (2.1.0) means students are learning in a classroom for 2 credits and  receiving handon learning, including working in a lab. One credit of hand-on learning  is equal to 30 hours.  
• 3 credits written as (2.0.1) means students are learning in a classroom for 2 credits and  doing a field work. One credit of doing field work is equal to 45 hours.  

VII. Graduation Requirements and Paths  

To successfully graduate with a Bachelor of Arts in Global Business Study, students must meet  the following requirements:  

1. Earning a minimum of 126 credits with a minimum cumulative Grade Point Average of  2.00.  
2. Choosing one of the following graduation paths:  

• Senior Project (3 credits)  
• Internship (3 credits)  
• Exit Exam (3 credits)  

VIII. Career Prospects  

Global Business Study is one of the new major in which provides students both theoretical and  practical courses that is ready for high demand job market and for further study.  

COURSE DESCRIPTION  

POL 101 Introduction to Political Science  

This course has been designed to give students general knowledge in politics and a  basic introduction to the academic discipline known as political science. The  instructor has decided to take a very quick approach to the topic: the material  covered in the class will be very broad but not very deep in the hope that it will  create an understanding of the most basic issues of political science. This course is  also intended to demonstrate some of the reasons why people study political science  outside the classroom and help the students understand their society better.  

ANTH 102 Cultural Anthropology  

This course is designed to investigate the impact of culture on everyday living and  decision-making, both locally and globally. It presents basic concepts in cultural  anthropology and applies them to various expressions of culture, such as languages,  family structures, livelihoods, political systems, belief systems, and art.  

NATS 102 Environmental Science  

Significant increases in the world population along with technology advances in the  manufacture of products corresponding to people’s demand, led to the over exploration of nature resources. This brought environmental and other impacts, such  as natural resources depletion, solid waste generation increment, ecosystem  unbalancing, health and safety problems on human beings, etc. Similarly, Cambodia  is also facing such problems. Hence, awareness in environmental issues  contributing to environmental protection is in need to address. This course is  designed to provide some fundamental concepts of environmental science in order  to make students environmentally aware about vital issues like natural resources conservation, sustainable use of resources, environmental degradation, and rapid  growth of human population coupled with technology causing major environmental  problems. Emphasis is given to promote sustainable concepts and to enable students  to make informed choices regarding their environment. Additionally, this course is  introduced to make students understand theories and integrate them into practical  applications through real world situation observations, consequentially allowing  them to establish cause and effect relationship via impact assessment projects.  

COMP 110 Introduction to Computers  

This course is one of the general courses in the foundation year program required  by PUC to familiarize student with the use of computer as an efficient tool in  Information Technology for their study and work. It is designed to provide non-IT  and IT students an overview of how Information Technology System has been  developed the fundamental concepts and terminologies of Information Technology,  knowledge of basic computer hardware and software, computer technology,  information technology. Besides this, student will learn selective Microsoft Office  for academic purpose.  

ENGL 110 English I: Reading and Composition  

The course, a foundation level of English as a foreign language course, is intended  to guide students through models and writing practice, and to sharpen composition  and analytical skills needed for good academic writing. Students will be guided  through a variety of writing strategies and techniques with emphasis on sentence  structure, including correct use of grammar, mechanics and sentence combining.  Students will learn paragraph organization, and research and organization methods  required for writing paragraphs.  

KHMR 110 Khmer Studies  

Khmer Studies observes the evolution of Khmer culture from pre-history through  the Angkorean period to contemporary society. It examines the arts, languages,  literature, customs, traditions, and creations of the Khmer people. Students gain a  sense of appreciation and love for the Khmer culture and a sense of pride, integrity,  and national identity.  

SOC 110 Gender Studies  

This course is the introduction to Gender Studies/Women‘s Studies. Given the  comprehensiveness and diversity of the overall subject area, this course will provide  an introduction to and critical engagement with several specific areas of inquiry that  make up Gender Studies/Women’s studies.  

ACCT 110 Financial Accounting I  

This course will provide students a clear understanding of basic accounting concepts  with emphasis on controlling the accuracy of recording business transactions and  the preparation of financial report at the end of the accounting cycle, so students  pursuing various disciplines have acquired the ability to utilize and interpret the  accounting information as a valuable tool for other achievement. The most  important requirement for this course is a thorough preparation and analysis of the  assigned problems and/or cases and active participation in the classroom. The  expectation is that students will come to class having already thought through and  analyzed the assigned problems and/or cases. This way, we can devote the bulk of  the class time to thinking about and responding to each other‘s analyses and only  the necessary minimum to getting the facts out. Students are strongly encouraged to  actively participate in class. 

MGT 110 Management Principles  

Along the course, student would understand better the importance of management  and learn how organization and individual differentiate themselves when both have  the resources to acquire, skill to use and the tool. In other words, students will  students would learn how individuals in organizations treat one another, how people  are managed and the ability to direct the human energies to achieve organizational  goals.  

ENGL 120 English II: Reading and Composition  

The course, an intermediate level of English as a foreign language course, is  intended to guide students through models and writing practice – particularly the  essay, and to sharpen composition and analytical skills needed for good academic  writing. Students will utilize a variety of writing strategies and techniques with  emphasis on sentence structure, including correct use of grammar, mechanics and  sentence combining. Students will learn paragraph organization, documentation and  organization methods required for writing term papers.  

HFT 201 Health Education and Fitness  

Health Education course will introduce students to basic knowledge on health  education, health behavior, reproductive health, tropical diseases, sexual  transmitted diseases, chronic disease, alcohol, tobacco, and domestic violence will  be imparted. With this knowledge, students will have opportunity to explore the  concept of health education / health promotion and health determinant factors  affecting to public health.  

BUS201 Math for Business  

This course is covered the mathematical processes and techniques currently used in  the fields of business and finance. It provides common business practices such as  mark-up, markdown, and cash discounts showing students how these tools work in  small business or personal finance. The course includes a review of basic business  and financial math skills with particular emphasis on percentages, interest,  discounts, arithmetic of payroll, bank statements, reconciliation, trade and cash  discounts, establishing retail prices, consumer credit, simple interest, compound  interest, annuities, business and consumer loans.  

STAT 201 Introduction to Statistics & Its Application  

This course is designed for students who have never taken statistics before. We  begin with the elementary concept of statistics, continue to descriptive statistics and  end with inferential statistics. Students will learn how to present qualitative and  quantitative data, both by using graphs and summary values. They also learn basic  probability theory in order to understand the concept of inferential statistics. The  two kinds of inferences, confidence intervals and test hypotheses are included at the  end of the course.  

POL 202 ASEAN Governments, Politics and Economics  

The course is designed to provide students with the fundamental understanding of  the functional and institutional of ASEAN. Snapshots of facts and figure of ASEAN  (country profile/ country bio-data) will be provided to students for familiarizing  themselves with local government structure, economic trends, relevant policy and  challenges. Country biodata identifies the characteristics and personality of each  national government and their respective interest in the Association. The complexity  of regional politics and economics integration will be addressed to assess the  institutional function of the Association. In this course covers such topics as (1) the  structure of ASEAN national governments; (2) ASEAN Economic Trends Agreements/Mechanisms (AIA, AFTA, Market and Monetary  Procedure/Harmonization); (3) perspectives of ASEAN Countries: in term of  economics, politics and security; (4) ASEAN Charter; (5) ASEAN Political Security  Community; (6) ASEAN Economic Community; (7) ASEAN Social and Cultural  Community; (8) Cambodia and ASEAN.  

ECON 210 Introduction to Economics: Basic Concepts  

Although many things in life seem to be free given by nature and when  unfortunately most things appear to be not free because people cannot satisfy all  their needs and wants, they face dealing with scarcity of productive resources. This  course is about basic concepts in economics: scarcity and the science of economics.  After studying this course, students will be able to explain the nature of the scarcity  and show its relationship to the economics, describe the factors of production: land,  capital, labor, and entrepreneurship, examine the three basic economic questions  each society must decide: what to produce, how to produce, and for whom to  produce, and define economics and identify the four key elements within its scope:  description, analysis, explanation and prediction of economic activity and thoughts.  

BUS 210 Office Applications  

The major objectives of this course are to help students to use Microsoft Office  professionally in the office. Students will be able to apply operating system, word processing, spreadsheets and presentations, email, and managing database. Students  will learn to create presentation file, administrative document, tale of contents &  figures, print document, use footnote, endnote, & mail merge, etc. in a professional  way. Students will also learn to apply various Excels’ formula and functions in data  analysis, accounting, & financial calculations. To meet the objectives, the class will  be conducted based on numbers of hands-on labs and case studies. They also can  get information on the internet, create text files, calculate data, analyze data and  print documents from various sources. Students will easily be getting a job. This  course gives them information of how they use computer by learning Microsoft  Windows, Microsoft Office, and Power BI.  

PHIL 210 Logic and Critical Thinking  

Students will be introduced to the basic methods and principles of logic. Students  will study and apply various methods to test arguments, and apply the principles of  logic, through various exercises, puzzles, and problem solving, to develop critical  thinking skills. Students will study assorted forms of false reasoning and examine  possible applications of this study in academic and non-academic life.  

ARIL 210 Academic Research: Information Literacy  

The goal of this course is to instill students with information literacy (IL) skills. By  the end of the course, it is expected that students will be able to locate, evaluate and  use information of any type, in any media effectively. Moreover, IL will enable  students to communicate their work in a scholarly manner within academic ethic  principles. They will understand what plagiarism is and will cite their sources  properly when they use someone else’s ideas or work.  

COM 210 Introduction to Communications and Mass Media  

This course is designed to introduce students to Communications: the ability to give  and receive information quickly and effectively. The art of getting your message  across effectively is a vital part of being a successful manager. It is also wise to note  that communication is the foundation of leadership. This course provides  foundations to improve communication skills. 

ACCT 212 Financial Accounting II  

The Course is designed in unit I to provide students a complete knowledge in  recording the assets, liabilities and other transactions which cause the change in  financial positions and the net income of a business organization .The students will  be able to understand the accounting principles and concepts which are appropriated  to the business environment such as inflation and to value the internal control in  each accounting steps will be stressed. Through practices and reviews, students will  be able to prepare bank reconciliation, the recording of the non-cash expenses as  well as the recording of the different type of business formation in accordance with  the rule and regulations of the taxation office. In unit II, all the accounting issues  which primarily affect corporations as well as the way that individual and  corporations use accounting information to measure taxable income and to  determine the amount of income tax owed will be shown. The statement of the cash  flows, which is one of the four major financial statements, and the techniques by  which investors analyze financial statements, will be shown.  

PSYC 212 Personal Growth and Development  

Personal growth and development is part of the general studies required by PUC for  the entire undergraduate program. Students in their third term must take this course.  This course is designed to teach disciplinary, good behaviors, positive attitude, self respect and self-confidence at the university as well as in the society. It will also  teach study skills and time management for success in college as well as in life.  Buddhist as well as western philosophy and thoughts are essential part of this  course. Students can learn how to value life, develop virtues, molding themselves  after great heroes. The way to obtain the positive mental attitudes‖ is taught through  this course.  

PHIL 212 Introduction to Ethics and Good Governance  

This course is an introduction to the subject of ethics. We will examine the basic  concepts and principles of ethical thought, including issues of morality and self interest, right and wrong, actions, character, consequences, motive, and their  relationship to issues of law, religion, and society. We will also read and analyze  writings by famous philosophers, thinkers, and leaders regarding ethics and the  good society.  

LAW 230 Business Law  

This course introduces students the foundation of Business Law, the basic rules,  principles,  

Act of Commerce, Merchant, Trademark, Patent, Industrial Design, Utility Model,  and Copyrights and related rights by making comparative study between Cambodia  with other countries business laws such as UK, US, Japan and other countries.  

HIST 230 History of Cambodia  

This is a social science course that students have to fulfill before going on to their  specific major course. It will be a discussion of the civil war and its consequences  especially the post dark period of year 1975-79 in Cambodia. There will also be a  discussion of renovation and reform after the year 1993. The changes in Khmer  culture, society and economics will be discussed based on general opinions and  public media. Political structure, foreign policy, gender issues, human rights, rural  development, and education are also included. 

ECON 311 Microeconomic Principles  

This course will introduce students to the field of microeconomics. Microeconomics  examines the behavior of individual economic decision-makers: households or  consumers and individual firms or businesses. Because the interaction of these  economic agents (the market system) determines the market price and the quantity  of goods and services produced in the economy, understanding the choices made by  households and firms is a key to understanding important economic outcomes. For  example, the interaction between firms and households determines the wage  individuals in society are paid. We will examine the circumstances under which  these outcomes are socially desirable and when markets fail yielding socially  undesirable outcomes.  

ENBC 311 Technical Writing for Business  

This course is designed for students who wish to improve their accuracy, appropriacy, and fluency in letter, essay, and thesis writing. Students in this course  will be briefly revised the basic grammatical rules before they actually come to the  writing focus. Another basic focus of this course is to provide students opportunities  for practices in writing. For individual advancement, students are regularly and  additionally given homework and assignment to do and research at home and at  their convenient time.  

ECON 312 Macroeconomic Principles 

This lecture is an introduction to the macroeconomic theory. We will introduce the  context of macroeconomics by presenting the main variables and groups of  individual economic units that interact on the different markets. Description of  National accounting principles and the components of aggregate supply and demand  will lead us to study the topic of macroeconomic equilibrium. Some traditional  macroeconomic disequilibrium will be also discussed: Inflation, unemployment that  will drive us in the end, to deal with macroeconomic policies.  

MKT320 Marketing Principles  

This course is designed to introduce the marketing mix functions and process.  Includes identification of consumer and organizational needs and explanation of  environmental issues. The purpose of this course is to teach students to identify the  marketing mix components; explain the environmental factors which influence  consumer and organizational decision-making processes; outline a marketing plan;  and interpret marketing research data to forecast industry trends and meet customer  demands.  

FIN 325 Financial Management I  

This course is an overview of financial management issues, principles and tools for  corporate forms of business. The course involves discussions, theoretical  understandings, and practical applications of basic financial management.  Understanding basic financial management issues crucially helps assess the current  and future financial health of an organization, leading to a more informed  managerial decision-making.  

MKT 330 Online and Social Media Marketing  

Marketing Online is an intensive course of students in business management and  marketing in particular. With the explosion of the Internet era and the changing  business environment in Cambodia as well as in the world, the demand for  knowledge and skills in using online communication tools has been really different  and urgent for the current business manpower. This course will teach you how to  use online marketing tools such as: website 4.0, online advertising channels, social  networking advertising, email marketing, search engine marketing, PR Online. 

ENTR 333 Consumer Behavior  

Consumer behavior is a critical aspect of marketing, as understanding the  motivations, preferences, and decision-making processes of consumers is essential  for developing effective marketing strategies. This course provides an in-depth  examination of the various factors that influence consumer behavior, including  psychological, social, cultural factors, consumer decision-making processes,  perception, motivation, and attitudes.  

GBS 350 Product and Service Innovation  

Innovation is essential for businesses looking to stay competitive and meet the  changing needs of consumers. The course begins by introducing students to the  basic principles of innovation, including the innovation process, types of  innovation, and innovation strategy. From there, students will explore various  approaches to ideation, including brainstorming, design thinking, and customer co-creation.  

MGT 360 Management and Organization Behavior Theory  

This course will provide students with an overview of management functions and  processes in business organizations. Special emphasis will be placed on the  behavioral aspects of individuals and groups in the organization.  

BIS 408 Management Information System  

This course provides an emphasis on management and technical concepts  fundamental to business applications and management control of information  systems. The coverage includes management information, hardware, software, and  decision support systems which aid in planning, organizing and controlling business  activities.  

GBS 410 International Business Management  

International Business Management is a comprehensive course designed for  students who are interested in pursuing a career in global business management as  multinational corporation. The course provides a comprehensive understanding of  the principles, practices, and challenges involved in managing international  business operations and cultural differences, and the role of ethics and social  responsibility in international business operations.  

GBS 420 Global Human Resource Management  

Global Human Resource Management is a comprehensive course designed for  students who are interested in pursuing a career in managing human resources in a global context. The course provides a comprehensive understanding of the  principles, practices, and challenges involved in managing human resources in a  multinational environment.  

FIN 420 Financial Management II  

This course is the continuation of Financial Management I. It enables students to  gain a deeper understanding of financial management concepts, analysis and issues.  It emphasizes primarily how to make effective and useful financing decisions basing  on such different aspects as capital budgeting, cost of capital, capital structures,  dividend policy, and appraisal of intermediate and long term financing. It also  encompasses the applications of appropriate financing decision-makings and other  managerial implications, which well prepares students for professional  qualifications as well as finance managerial roles in various business environments. 

GBS 440 Strategic Management and Decision Making  

Strategic management and decision making are critical aspects of business  leadership, as they involve setting long-term goals and making decisions that impact  the overall direction and success of a company. This course provides an in-depth  examination of the various strategies and techniques involved in strategic  management and decision making including vision, mission, and values in setting  long-term goals and strategies for a company. Students will explore various  approaches to strategic analysis, including SWOT analysis, PEST analysis, and  industry analysis. 

ECON 449 International Economics and Finance  

International Economics and Finance is a fundamental course for students pursuing  a career in economics, finance, or international business. This course provides an  in-depth examination of the principles and theories of international economics,  including the benefits and drawbacks of free trade, trade barriers, and the impact of  international trade on domestic economies as well as their practical applications in  the global market. Students will explore various aspects of international economics,  such as exchange rates, international monetary systems, and international financial  markets.  

GBS 450 Global Supply Change Management  

Global Supply Chain Management is a critical aspect of business operations, as it  involves managing the flow of goods and services across international borders. This  course provides an in-depth examination of the various strategies and techniques  involved in managing global supply chains including the role of logistics,  procurement, and distribution in international trade. Students will explore various  approaches to managing global supply chains, such as inventory management,  supplier selection, and risk management.  

ENTR 455 Research Methodologies for Business  

Business Research Methods introduces students to the nature, scope, and  significance of research and research methodologies. Additionally, the course  studies primary and secondary research methods with applications to specific  problems, using qualitative and quantitative designs for individual investigation on  current problems within a student's area of interest. Students will complete an  individual research proposal based on a business topic of interest, using the course’s  textbooks and selected scholarly and peer reviewed sources.  

GBS 460 Global Innovation Management  

Global Innovation Management is a critical aspect of business leadership, as it  involves developing and implementing innovative strategies that drive growth and  success in a global market. This course provides an in-depth examination of the  various strategies and techniques involved in managing innovation in a global  context, including the role of innovation in driving business growth and the various  stages of the innovation process. Students will explore various approaches to  managing innovation in a global context, such as open innovation, disruptive  innovation, and incremental innovation.  

MKT 464 International And Global Marketing  

International and Global Marketing is an essential course for any student pursuing  a career in marketing or international business. The course provides an in-depth  examination of the various strategies and techniques involved in marketing products and services in a global market including the challenges and opportunities of  operating in a global market, cultural differences that impact marketing strategies,  and the role of market research in developing effective global marketing strategies.  Students will explore various approaches to global and international marketing,  such as market entry strategies, product adaptation, and global brand management.  

MGT 466 Management and Leadership Development Skills  

This course is part of management course program. It aims at providing students  with necessary skills to develop and improve their leadership. It starts with an  overview of leadership and the difference between leadership and management. The  rest of the course concentrates on various skills that a leader needs. It will not only  provide the conceptual perspectives but practical applications and real examples,  especially in Cambodian context. 

GBS 489 Senior Project/ Exit Exam  

Student will carry out a written group project (individual project allowed if student  has GPA of 3.5 or higher) that offers an evidence-based study of a topic relevant to  the major subject. Students will be responsible for planning an integrated marketing  project and writing a report. This includes doing customer and industry data  collecting and analysis.